Uber one robert de niro
Uber has unveiled a new multi-channel campaign for Uber One.
Directed by Emmy Award-winning filmmaker David Shane and produced by O Positive, the piece features De Niro and Butterfield forming an unlikely friendship after bonding over their uniquely shared passion for eating food and going places. Uber One Best Friends 27 th October Do you eat food? Do you go places? Play video. Other things you may like Uber Eats Groceries.
Uber one robert de niro
Uber has enlisted Robert De Niro and Asa Butterfield to star in an ad that positions its membership service Uber One for people who eat food and go places. The work by Mother London shows De Niro and Butterfield forming an unlikely friendship around their shared interest in food and travel. The three-minute comedic film opens with the pair on a film set as De Niro enjoys a meal from Uber Eats. Butterfield attempts to awkwardly make conversation with De Niro and realises they both "eat food" and "go places". The rest of the film is narrated by Butterfield as the pair are then seen in the back of an Uber taxi as Butterfield introduces De Niro to Uber One. Together they go shopping and learn about each other as they travel around in an Uber. In one scene they watch TV together while eating a takeaway meal and in another they play "I spy" in the back of an Uber. The film ends with the pair watching fireworks across the London skyline. The film is supported by outdoor ads that also highlight that Uber One is for everyone who eats food and goes places. There is also a social media aspect to the work for which the brand has enlisted influencers Pablo Rochat, Dani Ha and Dominique Davis. The campaign will run across TV, broadcast video on demand, cinema and digital.
Butterfield attempts to awkwardly make conversation with De Niro and realises they both "eat food" and "go places". The campaign will also feature tongue-in-cheek poster ads, highlighting that Uber One is a membership for everyone who eats food and goes places. Staff Reporters.
After getting off to an awkward start, De Niro, 80, and Butterfield, 26, can be seen bonding over their shared passion for eating food and going places, while getting Uber rides around London. The three-minute vignette was directed by David Shane. One highlight from the short film sees the duo letting their hair down together on swings in a playground. Last month, when De Niro's signing to the San Francisco-based company was first announced, it was initially reported he would be reprising his iconic role from the film Taxi. Why Bob would do this is beyond my reckoning. De Niro and Butterfield are just the latest in a long line of celebrities who have signed up to join Uber's ranks.
After getting off to an awkward start, De Niro, 80, and Butterfield, 26, can be seen bonding over their shared passion for eating food and going places, while getting Uber rides around London. The three-minute vignette was directed by David Shane. One highlight from the short film sees the duo letting their hair down together on swings in a playground. Last month, when De Niro's signing to the San Francisco-based company was first announced, it was initially reported he would be reprising his iconic role from the film Taxi. Why Bob would do this is beyond my reckoning. De Niro and Butterfield are just the latest in a long line of celebrities who have signed up to join Uber's ranks. Stone 'shocked' Hollywood career never matched Casino success.
Uber one robert de niro
Directed by David Shane, the piece features De Niro and Butterfield forming an unlikely friendship after bonding over their uniquely shared passion for 'eating food and going places'. The campaign - developed by creative agency Mother London - showcases vignettes of the two stars bonding while getting Uber rides around London and enjoying dishes from Uber Eats. The commercial will be featured across TV, BVOD, cinema, and digital platforms, featuring cuts ranging from six seconds to longer formats. The campaign will also feature tongue-in-cheek poster ads, highlighting that Uber One is a membership for 'everyone who eats food and goes places'. The poster headlines speak in a disarmingly obvious and humorous tone, with a design language that echoes the same simple, matter-of-fact style. The campaign will also incorporate content created by social media influencers including Pablo Rochat pablo. For our first ever Uber One campaign we've been lucky enough to work with the incredibly brilliant Robert De Niro and Asa Butterfield who have brought this campaign to life beautifully on screen. We use cookies to give you the best online experience.
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One highlight from the short film sees the duo letting their hair down together on swings in a playground. Top news, insights and analysis every weekday Sign up for Campaign Bulletins. Login or Register. The film ends with the pair watching fireworks across the London skyline. Campaign ASIA. Butterfield attempts to awkwardly make conversation with De Niro and realises they both "eat food" and "go places". Uber has unveiled a new multi-channel campaign for Uber One. The Quarry,. Do you go places? Necessary Necessary. Create your own LBB icons. Together they go shopping and learn about each other as they travel around in an Uber. These cookies do not store any personal information.
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Read More. Voucher Codes. Campaign US. Campaign Canada. The campaign will run across TV, broadcast video on demand, cinema and digital. Edition : International Language : English. The film is supported by outdoor ads that also highlight that Uber One is for everyone who eats food and goes places. Tina Campbell 27 October Do you go places? Uber has unveiled a new multi-channel campaign for Uber One. Tatsuya Mizuno. Campaign India Team. The film ends with the pair watching fireworks across the London skyline. Tower Burger KFC.
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