The modern house
Why has an estate agency that specialises in design-led properties built such a big online following? Because it offers escapism at a time of towering property prices.
The Modern House is a British estate agent that specialises in the sale and promotion of Modernist and 20th century architecture. It was founded by Matt Gibberd and Albert Hill in Gibberd and Hill met at school in Dorset and collected training shoes and Memphis Group furniture in their respective youths. Gibberd's grandfather was the modernist architect Frederick Gibberd. An estate agent designed like a high-concept lifestyle magazine, it had clean fonts on white space, art-standard photography and a refreshing lack of jargon".
The modern house
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What started as a niche business in , when architectural journalists Albert Hill and Matt Gibberd set up an agency to sell mid-century architecture to the Wallpaper-reading crowd, is infiltrating the mainstream, and setting the benchmark for estate agents in the age of social media and property porn. The Modern House website has boomed in as people flock to gaze lustfully at its properties, even if they have no intention of buying. About The Modern House is an estate agency that helps people live in more thoughtful and beautiful ways. We believe in design as a powerful force for good. Inspired by the principles of modernism, we represent design-led homes across the UK that pay attention to space, light, materials, nature and decoration. The Modern House is a Certified B Corporation, part of a global community of businesses that meet high standards of social and environmental impact. Clem Hobson Managing Director. Aoife Leach Commercial Director. Judith Abelovszky Finance and Operations Director.
The modern house
Why has an estate agency that specialises in design-led properties built such a big online following? Because it offers escapism at a time of towering property prices. T he Drive curves quietly through the green of Maresfield Park, past mature trees, grass verges and tall, polite hedges that offer glimmers of the homes beyond: slate roofs, mullion windows, block-paving, gravel.
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Still, its mailing list remains a source of fascination, inspiration and fantasy for many. Download as PDF Printable version. Reuse this content. It would also open up a new market for the company, whose greatest problem might be that, while the average length of home ownership in the UK is seven years, the Modern House rarely sees re-sales. View image in fullscreen. The peculiar thing about the Modern House is that it has become such a colossal hit with those who could never hope to afford even the cheapest of its listings. The space in your home is where you experience most of your life. Contents move to sidebar hide. The Modern House is a British estate agent that specialises in the sale and promotion of Modernist and 20th century architecture. It specialises in design-led, architecturally intriguing properties from former factories to art deco gems, modernist estates, urban spaces, loft conversions, new-builds and even partnerships with Turner prize-winning architects Assemble. But what marks out the Modern House is the enduring appeal of its aesthetic and the remarkable affection in which it is held. It was founded by Matt Gibberd and Albert Hill in Why has an estate agency that specialises in design-led properties built such a big online following?
Its large floor-to-ceiling windows are partially bricked up, limiting the view inside to the plants sitting on the sills. The enormous Victorian rooflights reveal nothing.
Tools Tools. The great escapism Gibberd's grandfather was the modernist architect Frederick Gibberd. The kind of property it features has evolved as well. There has also been a shift in our approach to location. The couple moved here in the autumn of , shortly after the birth of their second child, leaving behind their two-bedroom flat with cantilevered stairs on the Golden Lane estate in London. Penguin Books. How sweet life would be, we think to ourselves, if we could spend our days in such open-plan, light-filled harmony". It would also open up a new market for the company, whose greatest problem might be that, while the average length of home ownership in the UK is seven years, the Modern House rarely sees re-sales. The Modern House is a British estate agent that specialises in the sale and promotion of Modernist and 20th century architecture.
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