Lady bug super cars

But that wasn't special enough for one customer, who commissioned a customized Divo dubbed "Lady Bug. Bugatti was approached by the customer shortly after the Divo's August reveal with a request for a color-contrasting geometric pattern.

But now came the hard part, designing a diamond pattern to run from the front over the sides of the Bugatti Divo. The customer wanted to emphasize the silhouette of the Bugatti Divo with this gradient pattern, but it took the Bugatti design team over 18 months to develop and later achieve the correct look and feel on a real Divo. In the end, it would take approximately 1, diamond shapes, almost no two alike, to create exactly what the customer had in mind, and every single one of these had to be put in their perfect spot along the roofline, on the doors and rear fender edge in order to make sure it all looked right and created that perfect fade on the side of this unique Bugatti Divo. After that, it took the Bugatti employees several more days to make sure every single diamond was positioned accurately, some of them were manually trimmed, some were even replaced at this stage. After everybody was happy with the film on the car, it was time to paint … which involves not only applying the Graphite over the Customer Special Red but also meticulously removing every single diamond film, all 1, of them, without damaging the paint.

Lady bug super cars

Volkswagen is giving an even stronger emotional charge to its brand and lends further momentum to its global e-strategy. This is a perfect match with the characters and the story. The global awareness is impressive with more than 33 billion views on YouTube and number one TV-rankings in many countries. The upcoming very first movie will be playing in theaters around the globe starting as of July 5th, , and on streaming platform Netflix — starting as of July 28th In this block buster fully, electric vehicles will be integrated in a meaningful way into the storyline. The cars of the ID family are being redesigned to fit the movie look and feel, in close collaboration of designers, both at movie animation and Volkswagen as well as the respective Marketing team around Gilbert Heise and Salim Yueksel. Two city cars with a futuristic look will be attributed to the main heroes: Cat Noir with the ID. The luxury ID. E motional storytelling important for shaping the love brand. Volkswagen is synonymous with being tongue-in-cheek and using humor in its consumer communication. At the same time, advertising, and marketing as well as customer behavior arechanging rapidly. The current collaboration is an important element of the realignment of the brand and marketing activities and the latest in several similar partnerships.

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The car really demonstrates what the marque is capable of in terms of creativity and craftsmanship. Shortly after the world premiere of the Divo in August , the idea for a geometric-dynamic algorithmic fading pattern on the bodywork emerged in collaboration with the customer. What the collector from the USA had in mind was a strict geometric pattern consisting of diamond shapes in a unique color contrast. The diamond pattern was designed to run precisely from the front over the sides to the rear — matching the silhouette of the Divo. It took the team over a year-and-a-half to find and implement the technical and graphic solutions. However, few could have predicted how complex and difficult it would be to paint the diamonds onto the car body with precision and exact definition.

Slow, ungainly and riddled with associations dating back through Nazi origins and the Woodstock peace movement; the humble German vehicle remains divisive within classic car circles. Manufactured in this guise from until , the was much improved over Porsche's genesis post-war production model. Besides a dollop of extra performance to make everyday driving somewhat more bearable, there was heightened visibility, the installation of volt electrics and dual-circuit brakes. Not to mention a fuel tank that no longer had to be filled via the trunk. Yet, what the car lacks in outright grunt is more than offset with enough magic to charm even the harshest of vehicular critics. That pesky Disney connection. Presented with a fresh red paint job decorated with removable black vinyl accents, this Beetle is a great example of one of the most popular cars of all time.

Lady bug super cars

But the supercar-maker isn't a quitter, so it got the job done. And it's wild. Bugatti isn't known for giving up. It makes dreams a reality when customers approach the firm requesting wild colors, one-off materials and more. But even with Bugatti's immense resources and experience designing and building the unthinkable, the project you see here was so intense, the company nearly gave up.

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Volkswagen will be launching ten new all electric models until — including the already presented ID. Read more. Terence W. Our two brands have many values in common. Employees checked each and every diamond over several days to ensure that they were positioned accurately, trimming them if necessary or replacing the shapes. Travel Destinations Hotels Resorts Spas. After that, the paint gets sanded, smoothed, checked, retouched where necessary only to be re-sanded again. Shortly before the car was delivered to the customer, the final rehearsal took place on another test vehicle. It took the paintwork artist over two weeks until his work was completed to perfection. The diamonds also had to be positioned perfectly on the roofline, doors and rear fender edge in order to achieve a clean visual finish.

So, when an imaginative customer approached the French luxury automaker with the idea of painting a geometric-dynamic algorithmic fading pattern on the body of the mid-engined, track-focused Bugatti Divo shortly after its world premiere in August , Bugatti obliged. Why not?

The process of repeatedly smoothing out the pattern created an extraordinary depth and brilliance in the colors. The team developed two special metallic tones—Customer Special Red and Graphite—to achieve the striking contrasting effect. And, at last, Lady Bug was ready to take flight. I understand that I can unsubscribe at any time. The current collaboration is an important element of the realignment of the brand and marketing activities and the latest in several similar partnerships. Sign Up Today! Images [80]. Our two brands have many values in common. This is true because the team at Bugatti are truly masters of their craft and only work at the highest level of detail in each masterpiece they produce. This proved to be no easy feat. Each one of the approximately 1, diamonds is checked and realigned if necessary. Los Angeles New York. The Ultimate Gift Guide. We are proud of the expertise we applied in creating this Divo: a high quality and complex product based on pure craftsmanship and outstanding teamwork between design and development.