Is rocawear still in business

Dash relinquished his 25 percent stake in the company and CEO title at the end of last month.

Bella Hadid is known for sourcing great throwback fashion pieces, including vintage Jean Paul Gaultier and it bags from the 90s. The model continued her love for secondhand with a true McBling era-relic: A black-and-pink tracksuit by Rocawear, the Jay-Z-led hip hop fashion line that ruled early- and mid-aughts streetwear. This past month has seen her embrace everything from cheap tank tops to no-frills glassblowing clothes to a loose-fitting pair of jorts. A velour tracksuit, with a napkin-thin baby tee underneath, feels like the natural next step for the aughts-obsessed model. The nostalgia even went down to her shoes: Bella wore a pair of Nike Shox, the once-popular model that is experiencing a resurgence this summer after designer Martine Rose released a sold-out mule version this month. I remember my own treasured track suit from the brand — a white sleeveless hoodie and baggy shorts set that was approximately two sizes too big. It was !

Is rocawear still in business

This site uses cookies. Select "Block all non-essential cookies" to only allow cookies necessary to display content and enable core site features. Select "Accept all cookies" to also personalize your experience on the site with ads and partner content tailored to your interests, and to allow us to measure the effectiveness of our service. You kept your Phat Farm polos starched and made sure your labels were consistently on display. Fast-forward more than 20 years and these clothing lines have all but vanished from the public consciousness. Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox. For decades, rap music has served as the arbiter of what is in and hip for the urban community, especially when it comes to style. Young kids and hip-hop heads alike embraced high-end labels because it was something to aspire to.

The apparel collection was aptly titled State Property, of is rocawear still in business Sigel was offered an interest. Diddy, otherwise known as Sean Combs, P. Rocawear also prepared for the launch of a sportswear line called Team Roc, to be sold initially at Foot Locker stores in Los Angeles and New York, then at Macy's department stores.

All in all Rocawear defines the lifestyle for today's young hip consumer and provides the efficient business acumen to retail partners necessary to be successful. As the ad campaign tag-line goes Rocawear Apparel LLC sells urban and upscale clothing for men, women, teens, and children including jeans, jerseys, footwear, outerwear, headwear, sportswear, jewelry, accessories, and loungewear. Once part of the entertainment empire known as The Roc, Rocawear underwent a change in ownership in late when Damon Dash sold his interest to partners including rap superstar Jay-Z. Ronson by club D. Rocawear is sold at department and specialty stores throughout North America, Asia, and Europe.

NEW YORK — The bling-bling world of hip-hop is clearly more than a flash in the pan, with more conglomerates than ever eager to get a piece of it. The latest brand said to be entertaining suitors is none other than one that helped pioneer the sector: Rocawear. Four partners own Rocawear, each with a 25 percent stake. The purpose of being in business is to build equity and probably sell. One name that has surfaced as a potential buyer is Tommy Hilfiger, who helped kick off the hip-hop clothing trend in the early Nineties and who reportedly was in talks this spring about acquiring the hip-hop brand Ecko Unlimited. Hilfiger told WWD that his company has had conversations with Rocawear, as it has with other firms, but a deal seems unlikely. That would just be bad business. There has been speculation that Jay-Z wants to move on from the company, but Dash denied it. A trend of streetwear acquisitions has emerged within the last 12 months as companies recognize the growth potential in the sector.

Is rocawear still in business

This site uses cookies. Select "Block all non-essential cookies" to only allow cookies necessary to display content and enable core site features. Select "Accept all cookies" to also personalize your experience on the site with ads and partner content tailored to your interests, and to allow us to measure the effectiveness of our service. You kept your Phat Farm polos starched and made sure your labels were consistently on display. Fast-forward more than 20 years and these clothing lines have all but vanished from the public consciousness.

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Rocawear's new image took several hits in early when Dash was embroiled in controversy and his carefully constructed Roc empire began to crumble. A key factor in the success of the firm was Dash and Jay-Z's contacts in the music world and the relatively new use of co-branding. While his words might have characterized the campaign, Dash's personal and professional relationships were fraught with discord. Today, Diddy is trying to change that by re-launching the line with a new consumer in mind: young millennials. Project Panther Bidco S. This article's lead section may be too long. Hoping to take his empire mainstream, Dash likened his magazine to a "multicultural Vogue. Toggle navigation. Thank you to everyone who read our work over the years. Sleep Debt Erin Evans. Or have us represent [them].

The agreement, announced today March 6 , is subject to approval under anti-trust statutes, but is expected to be finalized this month. Under the agreement, Jay-Z will remain in his role as chief creative officer and will continue to oversee all product development, marketing and licensing for the brand.

Jigga and other Roc artists were soon seen sporting some of the preliminary designs; building hype for the label on the streets. At this time Rocawear had been available in stores for just under a year, and it was rare to see Jigga wearing anything but his label. Rocawear's new image took several hits in early when Dash was embroiled in controversy and his carefully constructed Roc empire began to crumble. Field's designs would be part of a collection called the House of Rocawear, featuring retro-glam styling. Hidden categories: Articles with short description Short description matches Wikidata Wikipedia introduction cleanup from February All pages needing cleanup Articles covered by WikiProject Wikify from February All articles covered by WikiProject Wikify All articles with vague or ambiguous time Vague or ambiguous time from February All articles with unsourced statements Articles with unsourced statements from August But who knows? As the ad campaign tag-line goes Today, Phat Farm shoes perpetually remain on clearance at places like Sears and Kmart. The rappers took a further stand against violence by dedicating their personal earnings from their Colorado concert to the victims of the Columbine High School shooting. He was wearing a knit cap, a shirt and a jacket that he had produced with his fashion company, Rocawear. Kelly Unfinished Business with R. Warning Signs Danielle Scruggs. FUBU took off after that. This site uses cookies. Diddy, Puff Daddy, or just Puffy is known for his many entrepreneurial investments and undertakings.