american jewelry and loan

American jewelry and loan

Les Gold born June 20, is an American pawnbrokerreality TV star, author, and media personality. American jewelry and loan began his first business at age 12, buying pizzas and reselling them by the slice to fellow students at Hebrew School. The business now has 5 locations, [10] employs up to people [11] and serves about 1, customers a day.

Loading map …. Get a pawn loan using the market value of an item. American Jewelry and Loan opened in and has become one of the largest and most recognizable pawn shops in the world. The flagship Detroit location was the setting for the record-breaking reality show, Hardcore Pawn , but remains a dedicated full-service pawn shop. Skip to content Unique finds at every location. Over 40 years. A Detroit institution.

American jewelry and loan

The series premiered on August 16, , [3] delivering two million viewers, setting a record as truTV's most-watched series premiere ever. American Jewelry and Loan is owned by Les Gold , a third-generation pawnbroker and businessman, and the grandson of a pawnbroker who once owned Sam's Loans, a now-defunct pawnshop on Michigan Avenue in Detroit. Les' only son, Seth, is an alumnus of the University of Michigan and has been a co-owner of American Jewelry since graduating from school. Seth handles the store's marketing division and claims that if it was not for him, the shop's only marketing campaign would be "an ad in the Yellow Pages ". Ashley is a co-owner of American Jewelry and has been working there for more than fifteen years, although she took three years off at one point for maternity leave. The sibling rivalry between her and Seth is a common element of many episodes. During season 9, truTV decided not to order more episodes because of the network's new direction. No other television networks showed interest in the series, and production was halted in The show averaged 2. The show has been largely compared to similar reality program Pawn Stars on History , but in the vein of similar programs also on truTV Operation Repo and Lizard Lick Towing for example , where it differs however is the focus being mainly on the human aspects of drama and interaction, rather than the actual significance of the items being brought into the shop. Due to similarities to Pawn Stars , Hardcore Pawn has been described as simply being a knock-off and a capitalization on the breakout success of Pawn Stars. According to Marc Juris of truTV, any similarities between the shows are coincidental.

Regarding the initial identical time slot of Monday nights at 10 pm ET, opposite Pawn Stars at the time, Juris claimed the choice was made because Hardcore Pawn fit well with Operation Repo. Archived from the american jewelry and loan on January 8, Retrieved August 24,

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The series opens a window to the world of Les Gold, the co-owner of the pawnshop, his son Seth, and his daughter Ashley. Over its nine seasons, the show has succeeded in delivering a look at the intriguing pawn scene of the city, the lives of the employees at the shop, and the growth of the Gold family. The show concluded in , so the viewers must be curious about the current lives of the cast. In , Les expressed his wish to open more stores of American Jewelry and Loan in and out of Detroit. He added that he is not considering retirement at all. A post shared by American Jewelry and Loan americanjewelry. Moreover, he has been an active presence — on behalf of the company — in charity events happening in Detroit, such as Wigs For Kids. Currently, Les is committed to the growth of his pawnshop chain and working tirelessly with his son Seth to enhance the family business that reportedly provides jobs to about people. Ever since the show concluded, Seth has been focused on expanding the family business through innovative measures. The idea was to simplify pawn operations.

American jewelry and loan

Loading map …. Get a pawn loan using the market value of an item. American Jewelry and Loan opened in and has become one of the largest and most recognizable pawn shops in the world. The flagship Detroit location was the setting for the record-breaking reality show, Hardcore Pawn , but remains a dedicated full-service pawn shop. Skip to content Unique finds at every location.

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Retrieved July 12, Pilot episodes. He also noted that Hardcore Pawn was in development for more than a year and two test episodes aired in December American TV reality show. June 6, The Hollywood Reporter. Hardcore Pawn: Chicago. Archived from the original on July 1, August 15, Due to similarities to Pawn Stars , Hardcore Pawn has been described as simply being a knock-off and a capitalization on the breakout success of Pawn Stars.

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Retrieved August 16, The business now has 5 locations, [10] employs up to people [11] and serves about 1, customers a day. Archived from the original on July 1, February 8, Authority control databases. December 29, November 15, February 15, The pilot aired in late Over 40 years. June 19, August 16, — April 6, Ashley is a co-owner of American Jewelry and has been working there for more than fifteen years, although she took three years off at one point for maternity leave. Archived from the original on February 21, TV by the Numbers.

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